Fashionable Workwear: Which Colours Are Among the Most Popular Options?
Sophie Perrin
Colours have a special effect on us. They evoke emotions, are associated with certain situations or things, and trigger a wide variety of associations depending on culture and personality. Blue can convey a feeling of relaxation and bliss, while yellow transports us to sunny days.
The concepts of colour theory can also be applied to workwear and can help you make the right choice for every business. Deciding on a concept and colour scheme can cause real headaches. That is why we at Shoes For Crews have summarised the most popular colour options for fashionable workwear in this article.
Furthermore, we have been working with PUMA® Safety since 2023, allowing us to combine the brand's popular design with our renowned safety features and bring particularly fashionable models in various colours to market.
“Clothes make the man”: Why colour choice is so important
Clothes make the man – just how true this saying is becomes especially clear in hospitality, retail and anywhere with direct customer contact. Together with the logo and advertising message, workwear acts as a business card. Whatever concept you choose for your business, your staff's workwear can embody and emphasise your corporate identity. Depending on the style, accessories and colour concepts you select, you can influence the appearance of your employees – and therefore that of your company. This not only creates a corporate identity, but also brand recognition.
But why is colour choice so important? Well, it is because every colour consciously, and often unconsciously, triggers an association in us. The associations and emotions evoked are partly cultural, but are of course also influenced by personal experiences. However, as the centuries-old discipline of colour theory shows us, they can be generalised to a certain extent. Yellow, for example, stands for warmth and creativity, but also for envy and greed. It is therefore essential to consider in advance which target group you want to address and which emotions you want to evoke.
Black is the absolute classic and stubbornly remains at the top. There are several reasons for this. For one thing, black is one of the so-called “competence colours”: it embodies authority, power, seriousness and coolness. The wearer appears intelligent and competent.
On the other hand, black can easily be combined with anything. This is particularly useful if you want to add different colour accents or if the workwear is intended to match the interior design.
Black also brings another positive side effect: stains are less noticeable and discolouration occurs less often!
It is also noticeable that black adapts to every style. Whether elegant, casual or functional, you can never go wrong with this colour. The following three Shoes For Crews models show you how:
Fergus: Fergus is an S3 safety shoe that is nevertheless incredibly fashionable and casual.
PUMA® Safety AIRTWIST: AIRTWIST is also an S3 safety shoe without compromising on elegance and style.
Engineer IV CT: The S2 safety shoe in a boot shape shows just how cool and practical fashionable workwear can be.
"Royal Blue": Much more than just blue overalls
In the 1960s, “royal blue” was introduced for workwear. Since then, a wide range of professions have chosen this colour.
Blue is also one of the competence colours and, alongside self-confidence and seriousness, radiates calm, trust and concentration. This is surely one reason why tradespeople, car mechanics and plumbing installers convey a high level of competence in “blue overalls”. In addition, these professions appreciated that dirt and dust were less noticeable.
Our Sentinel rubber boot in blue (S4 safety shoe) is particularly impressive thanks to its fashionable colour choice.
Peach Fuzz, the trend colour for 2024
Of course, when it comes to fashionable workwear, we cannot overlook the trend colour of 2024, selected by Pantone: Peach Fuzz, a velvety-soft peach shade whose all-embracing spirit enriches body and soul and reflects our innate longing for closeness and connection.
Although black is still the most popular base colour, colour accents are now often used in workwear to create a fashionable touch. Individual sections can be skilfully highlighted with colour, or coloured thread can be used for that special extra. Creatively coloured buttons and zips also make a statement. Or why not embroider the logo in a bold colour, such as Peach Fuzz, onto a black uniform? As you can see, there are countless ways to incorporate corporate identity into your employees' fashionable workwear through colour accents.
At Shoes For Crews, we are big fans of these colour accents and have therefore fitted our Clyde safety shoefor men with yellow laces and the Bonnie safety shoe for women with purple laces. This makes them real eye-catchers!
Do you have further questions about the trendiest options for fashionable workwear? Then contact us! We are happy to help.